AmDiddy Experience to showcase fashion-tech 

African menswear brand AmDiddy will debut The AmDiddy Experience, an event blending fashion and technology, in September 2025.

In a statement yesterday, Creative Designer at AMDIDDY Fashion Ltd Samuel Udeji said the event aims to highlight the evolution of African fashion on the global stage through live exhibitions, design insights, and interactive experiences.

Udeji described the event as a significant moment for the brand, saying: “AmDiddy has always stood at the intersection of tradition and innovation. This event will not only showcase craftsmanship but also redefine how African fashion is perceived globally,”

He explained that chasing this dream and watching it grow from its first location on Admiralty Road into a recognised name in the fashion industry, attracting celebrities and industry leaders is the reason why he is looking forward to this first public milestone.

This event is expected to draw fashion enthusiasts, designers, and industry experts, reinforcing AmDiddy’s position as a key player in African menswear.